Driving Growth and Innovation in Georgia’s FMCG and Technology Sectors
Georgia’s Fast-Moving Consumer Goods (FMCG) market is growing rapidly, fueled by rising incomes, urbanization, and the expansion of branded retail chains. The sector is projected to grow by approximately 8% annually through 2028, with increasing penetration into regional markets beyond Tbilisi.
At the same time, Georgia’s innovation ecosystem is gaining momentum. The Innovation and Technology Agency (GITA) plays a crucial role in accelerating startups and promoting technological advancements in areas such as artificial intelligence, digital finance, and agrotechnologies. Georgia’s tech sector is increasingly recognized as a regional innovation hub.
Georgian Awards recognizes outstanding achievements in these dynamic sectors through:
FMCG Awards: Celebrating companies excelling in product innovation, supply chain efficiency, branding, and market expansion within Georgia’s evolving consumer market.
Innovation Awards: Honoring startups, tech companies, and research institutions pioneering breakthroughs in AI, software development, and digital solutions that contribute to Georgia’s economic modernization.
By awarding these innovators, Georgian Awards fosters a culture of excellence and sustainable growth across Georgia’s economy.
References:
Galt & Taggart, “Georgia’s FMCG Sector Outlook 2024”
Georgia Innovation and Technology Agency (GITA)
National Statistics Office of Georgia, “Retail Trade and Consumer Market,” 2024
